Weekly Shonen Jump’s New Data Reveals Fans Choose Digital Over Traditional Books

The Golden Age of Shonen Jump has got to be in the 80s and 90s. Classics like Slam Dunk, Dragon Ball, and many more were all serialized in this magazine.

In the early 90s, WSJ peaked with a readership reaching 18 million. In general, life in Japan can be monotonous, so the citizens need an escape from the concrete jungles.

However, dark days were ahead. From 2000 onwards, the circulation started gradually declining. Although the sales had attained some form of stability, the numbers were still low, which led artists, editors, and all those involved with Jump and Shueisha to suffer.

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A necessary shift to the digital medium is what they were missing. In August 2013, the app Jump Live launched, which contained exclusive content from mangakas.

The unveiling of the free Shonen Jump+ mobile app in September 2014 changed the game entirely. Despite the name, one can find many female-centric stories on Jump+, which makes the readers’ pool a lot larger. You can find another article that details the various accomplishments of Jump+ on this site.

According to data available at the beginning of 2020, more than 13 million downloads were recorded. Manga Plus is the English-language version of Jump+ and is available for people worldwide, except for voracious readers in South Korea and China. You can read the latest issues of manga that are still being serialized for free on this app, but only for a limited amount of time.

Print circulation keeps decreasing as the 21st century moves forward.

"Official reports state each digital issue of Weekly Shonen Jump magazine has been selling more than 700,000."

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About Shonen Jump

Weekly Shonen Jump began serializations more than half a century ago, on August 1968. Currently, mangas like Sakamoto Days, Jujutsu Kaisen, Mashle, One Piece, and many other works are being serialized in this magazine.

Run by Shueisha Inc., this is the best-selling comic book-associated magazine that has sold almost 8 billion copies (traditional and otherwise) since its inception before 1970. Standing ahead of Weekly Shonen Magazine and Weekly Shonen Sunday, many of the most popular works get serialized here. If a budding mangaka receives an opportunity to work with Jump, they should never let it go.

What do you think about Jump’s recovery? Is it a good thing that more and more people have switched to digital media? Let us know your thoughts via the comments section, and Do visit averagebeing.com for more updates on anime and manga.