While celebrities have always gained fame through their respective professions or after confronting a controversy, the world has changed tremendously, especially due to TikTok.
Many people have found TikTok as their destination for becoming rich and famous, and, of course, they work hard either by creating unique content that is hard to replicate or by ingeniously tackling the standard concepts.
Alix Earle is a social media personality who has taken TikTok’s world by storm since 2022 through her vlogging videos about beauty and confession. She has more than five million followers on TikTok and is often referred to by many users as “It Girl.”
If you’re curious about learning more about Alix Earle, keep reading until the end.
Who Is Alix Earle?
Alix Ashley Earle was born in Monmouth County, New Jersey, in 2000 and is the oldest of five siblings to Thomas Earle and Alisa Earle. Soon after her parents’ divorce, her father married Ashley Alexandra Dupre, who may strike a chord with the Eliot Spitzer prostitution scandal.
She attended Red Bank Catholic High School in New Jersey and graduated from the University of Miami in May 2023 with a degree in marketing before she went all in into her career as a social media personality.
How Did Alix Earle Become Famous?
While Alix Earle was still in her freshman year at the University of Miami, she started posting videos on TikTok, including depicting her friends’ outfits and how you can turn trash bags into delightful wearable material.
Her growth in TikTok accelerated by the summer of 2022 when she decided to do a sponsored video regardless of her acne issue, through which she helped many people suffering from the same problem.
Following her acne video, she dived into “Get Ready With Me” videos, which initially gained popularity at the time of YouTube’s inception, where Alix displayed her makeup routine while giving the fans a glimpse of her daily events.
By January 2023, she earned the nickname “It Girl,” which refers to her exceptional “Get Ready With Me” videos, as many began imitating her. In August 2023, her TikTok followers exceeded 5.8 million, and she got 2 to 30 million views per post. She was also named in the Forbes 30 Under 30 following her viral fame in 2023.
What Is the Alix Earle Effect?
Alix Earle’s fame is unlike many other TikTok celebrities because she is commercially more influential, and that was eventually labeled the “Alix Earle Effect.”
Every product she promotes through TikTok or other social media platforms sells out fast, and many influencer marketers claim Earle’s videos have increased the searches for related production by as much as 100% in a day. It is estimated that she earns around $40,000 to $70,000 for each sponsored video, according to sources.
Who Is Alix Earle Dating?
Alix Earle is currently dating Braxton Berrios, Miami Dolphins wide receiver, but they label it casual dating and nothing more. While it is normal for celebrities to keep things casual, Berrios has made several appearances in her videos.
While there isn’t much known about her current relationship apart from these few specifics, she previously dated the baseball player Tyler Wade. She filmed many of her videos with Wade while attending weddings and featuring him in her traditional videos.
However, in December 2022, fans speculated they would break up after he was absent from her birthday celebration, and soon their assumptions became true.
Alix Earle is also renowned for attending events with the most popular celebrities on Earth, such as Selena Gomez, Miley Cyrus, and Hailey Bieber. Furthermore, she also attended the Super Bowl and New York Fashion Week in 2023.
So, are you hearing about Alix Earle for the first time? Or have you been familiar with her through TikTok?
Let us know your thoughts in the comment section below.